Oh My Word We'll Have A Look

Updated

What is the Oh My Word We'll Have A Look trend?

A trend set to a gritty British sports announcer breathlessly shouting "oh my word, we'll have a look, of course we'll have a look." The overlay poses a casual little plan, like grabbing a matcha, and the audio is the wildly over enthusiastic yes. Reach for it when you want funny, high energy content that treats a small treat run like the most exciting event of the year.

Where did the Oh My Word We'll Have A Look trend come from?

The sound is a clip of a British sports commentator reacting with total breathless disbelief, the kind of gritty, shouty delivery reserved for a last minute goal. TikTok repurposed it as the sound of enthusiastically agreeing to plans, the joke being that the response is way more excited than the low stakes question deserves. It caught on with coffee, matcha, and treat content where the "yes" energy is the whole point.

What should brands post with the Oh My Word We'll Have A Look trend?

  • Grab-and-go drink or matcha reveal
  • Walking out the door or heading to the shop
  • Product being picked up, poured, or handed over
  • Two person "should we?" setup with a treat payoff

Examples

  • do you want to go to blank street and grab a matcha
  • do you want to split an order of dumplings after this
  • should we go get one more coffee before we head back

Turn a trend into an on-brand short from footage you already have.

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