Edit Brand Context in Bevyl

Setup

• Sign in to the workspace whose brand context you want to update.
• This guide covers the core Brand Context fields; products, personas, and spokespeople have their own fields on the same tab.
• Required files or assets: none. Bring your current positioning, audience, and tone notes.

Step by step

1. Open Brand Kit

From the sidebar, click Brand Kit.

The page opens with the Identity section and brand controls.

2. Open Brand Context

In Identity, click Brand Context.

The editable fields begin with Brand Name, Brand Snapshot, Flagship Products, and Target Personas.

3. Update the brand summary fields

Enter the company name in Brand Name and a concise overview in Brand Snapshot.

These two fields are the baseline identity behind every draft in the workspace.

4. Clarify the problem and difference

In Problem / Solution, state the problem your brand solves and how.

In Differentiators, name what sets the brand apart.

5. Set voice guidance

In Voice & Tone, describe how the brand should sound — the style, energy, and language to prefer or avoid. Be concrete.

Positioning belongs here on Brand Context; rules, hashtags, do's, and don'ts belong in Brand Guardrails.

6. Save your changes

Click Save changes.

Bevyl confirms with Brand context saved.

If something blocks you

• Save changes is disabled: it activates after an edit.
• Changes vanish after a refresh: check you saved in the right workspace; if the same values keep disappearing, contact support.
• You came to edit products, personas, or spokespeople: use their dedicated fields on this tab, not the summary fields.

Done

Brand context saved appeared, and the core fields carry your current positioning.

Next actions:

• Update Brand Guardrails if the rules changed too.
• Start a project and check the draft against the new context.

Related articles

• Set up brand profile and assets
• Define brand guardrails
• Add products, personas, and spokespeople