What should brands post with the Janice STFU trend?

Confident product b-roll from multiple angles Lifestyle footage with the product in context Polished campaign or editorial shots Team or founder unbothered-at-work footage New drop or product reveal with no voiceover

Janice STFU

Updated August 2, 2026

Lifestyle

Example 10:07

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What is the Janice STFU trend?

A general-use audio trend built around Drake's "Janice STFU," a track with no fixed on-screen text format. It works as a backing track for confident, unbothered b-roll, product footage, campaign cuts, or lifestyle shots where the content has a high-quality, unhurried quality and the footage carries the video without narration.

Where did the Janice STFU trend come from?

"Janice STFU" is a song by Canadian rapper Drake, released on May 15, 2026, as the fourth track on his studio album Iceman. The track was produced by FnZ, b4u, and Rogét Chahayed and features an interpolation of Swedish singer Lykke Li's "I Follow Rivers." Drake had previewed an earlier version of the song, under the working title "That's Just How I Feel," during a September 4, 2025 livestream. The track debuted at number one on the Billboard Hot 100, the Canadian Hot 100, and the Billboard Global 200. Its viral spread on TikTok accelerated after a creator known as NYFlavaaa posted a car singalong video with his daughter. Drake subsequently surprised the family with a visit and gifted them a Cadillac Escalade, sharing video of the moment on May 21, 2026. That moment amplified the song's reach and established it as a dominant TikTok audio for b-roll lifestyle content, product showcases, and try-on clips.