What should brands post with the My Shayla (pet) trend?

A pet proudly “presenting” something to the camera or owner A normal pet behavior framed as an accomplishment or creative work The brand’s product as the thing the pet is showing off or proud of Sweet, funny pet b-roll with big proud puppy-eyes energy

My Shayla (pet)

Updated November 11, 2026

Pets

Example 10:19

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What is the My Shayla (pet) trend?

A wholesome, funny pet trend set to Tyrese Gibson’s “my Shayla” audio, used as theatrical, overwhelmed affection. The overlay narrates a pet proudly showing off an “accomplishment” (“he wanted to show off his new painting”), framing a normal pet moment as a creative achievement. Reach for it when you want sweet, humorous pet content that attributes a proud little accomplishment to a pet, with the brand’s product as the thing they’re showing off.

Where did the My Shayla (pet) trend come from?

The audio comes from a raw, emotional Tyrese Gibson video, which TikTok turned into a playful term of endearment: calling something “my Shayla” means you love and adore it so much it makes you theatrically overwhelmed. Paired with pets, it voices dramatic, protective affection over a pet doing something sweet. In the “proud accomplishment” version, a pet’s normal behavior (jumping up, eager eye contact) gets narrated as them presenting a creative achievement. The appeal is the gap between the devastated audio and the innocent, proud pet.